Created by Brendan Micallef
HI / BUILD 002

[ / ]Shorthand

An integrated brand system converging specialty coffee, slow clothing, and analog stationery.

Status:Maintained
Role:Brand & Engineering
Year:2025
Shorthand Reference

The Approach

Physical objects require physical intention. Shorthand is an exercise in creating a digital platform that feels as tactile as the tools it sells.

The System

Built on a headless commerce architecture, the platform strips away heavy e-commerce UI in favor of a minimal, editorial layout prioritizing typography and stark product photography.